Founders, Assume Your Plan Is Wrong

Ryan Frederick
4 min readJul 27, 2021

Founders should be optimistic or what’s the point, right? But founders also should assume their current plan is wrong. They just don’t know why — yet.

Being a founder is one big dichotomy — having a plan and at the same time believing it is wrong is an incredibly hard place to exist. It is one of the reasons most first time founders find themselves mentally unprepared for the job.

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